I've seen it time and time again - you show up to your live event and confidently pour your heart and content into your attendees, only to find yourself struggling to make any profit.
In fact, you may even find yourself losing money after the event.
And now you're wondering if it was worth all the hard work and worry that it took to promote and fill the room, work on your slide deck, and negotiate each and every detail with the hotel all while running around tirelessly managing every detail of the event.
$60,000 sales & revenue
$150,000 sales & revenue
$360,000 sales & revenue
$140,000 sales & revenue
$600,000 sales & revenue
$1.3M sales & revenue
$1.8M sales & revenue
$1.1M sales & revenue
$500,000 (a 7-city tour selling a $5,000 program)
$400,000 sales & revenue
$380,000 sales & revenue (I didn't accept 8 people who applied into my programs; if I had, sales would have been $500,000)
$1,000,000 in sales and revenue
$430,000 in sales and revenue
$200,000 in sales and revenue
$250,000 in sales and revenue
I remember the first time I held an event. It was January 2009; I had 250 attendees whom I charged $25 to enter, I barely broke even, and I definitely didn’t have anything to show for spending 4 hours with that many people when it was over except for a few dozen books sold.
That was the LAST time I was going to hold an event and come up empty handed.
So, I learned everything I didn’t know about holding profitable live events so that I could make sure that if I was going to take the time to get hundreds of people to attend, it would add value to me and my bottom line.
I held a 3-day live event where I cleared $1.3M. (And that was AFTER all the bills were paid.)
LET ME BE CLEAR... Promoting, Positioning and Profiting from events is not easy and it's not for the faint at heart. It will take REAL work to make it happen.
When you join us for Leverage + Scale Enrollment Events, you’ll get access to the VERY blueprint I’ve used to replicate success when hosting live events, time and time again.
(The cool thing? It works for both B2B & B2C.)
“With Darnyelle's help, I hosted my first 3-day event to massive success. In three days, we did nearly ½ million dollars in sales! While hosting an event is a lot of work and there are tons of moving parts, having Darnyelle guide me through the process was so pivotal to what we were able to create. I am already looking forward to my next event, Six Figure Storyteller Live 2022. I highly recommend Darnyelle and her Leverage + Scale Enrollment Events course and framework.”
Storytelling Coach and Speaker
“An incredible experience with the amazing Darnyelle Jervey Harmon and Tiffany Chalk! If you are an influencer, an internet marketer, a speaker, a coach, a consultant, a thought leader, or an entrepreneur, and you put on events of any size: half-day events, 1-hour events, 30-minute events, webinar events, big conferences, medium conferences, small conferences, you HAVE to get this training. It’s easily been one of the greatest business investments that I’ve made and I’ve been a full-time entrepreneur for 14 years and have been in the speaking business for 18 years.”
Delatorro McNeal, II
Peak Performance Expert