Leverage + Scale Enrollment Events Preview
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WOULD YOU LIKE TO HOST LIVE EVENTS
that don't drain your soul and your bank account?
I've seen it time and time again - you show up to your live event and confidently pour your heart and content into your attendees, only to find yourself struggling to make any profit.
In fact, you may even find yourself losing money after the event.
And now you're wondering if it was worth all the hard work and worry that it took to promote and fill the room, work on your slide deck, and negotiate each and every detail with the hotel all while running around tirelessly managing every detail of the event.
Results from my own live events:
APRIL 2011 | 28 ATTENDEES
$60,000 sales & revenue
JULY 2011 | 30 ATTENDEES
$150,000 sales & revenue
APRIL 2012 | 78 ATTENDEES
$360,000 sales & revenue
NOVEMBER 2012 | 24 ATTENDEES
$140,000 sales & revenue
MAY 2013 | 149 ATTENDEES
$600,000 sales & revenue
MAY 2014 | 265 ATTENDEES
$1.3M sales & revenue
MAY 2015 | 300 ATTENDEES
$1.8M sales & revenue
MAY 2016 | 198 ATTENDEES
$1.1M sales & revenue
MARCH 2017 | 250 ATTENDEES
$500,000 (a 7-city tour selling a $5,000 program)