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How to Leverage

the Power of Live Events

to earn more in 3 days

Than Most Make in A Year

Leverage + Scale Enrollment Events Preview

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WOULD YOU LIKE TO HOST LIVE EVENTS

that don't drain your soul and your bank account?


I've seen it time and time again - you show up to your live event and confidently pour your heart and content into your attendees, only to find yourself struggling to make any profit.

In fact, you may even find yourself losing money after the event.

And now you're wondering if it was worth all the hard work and worry that it took to promote and fill the room, work on your slide deck, and negotiate each and every detail with the hotel all while running around tirelessly managing every detail of the event.

Results from my own live events:


APRIL 2011 | 28 ATTENDEES

$60,000 sales & revenue

JULY 2011 | 30 ATTENDEES

$150,000 sales & revenue

APRIL 2012 | 78 ATTENDEES

$360,000 sales & revenue

NOVEMBER 2012 | 24 ATTENDEES

$140,000 sales & revenue

MAY 2013 | 149 ATTENDEES

$600,000 sales & revenue

MAY 2014 | 265 ATTENDEES

$1.3M sales & revenue

MAY 2015 | 300 ATTENDEES

$1.8M sales & revenue

MAY 2016 | 198 ATTENDEES

$1.1M sales & revenue

MARCH 2017 | 250 ATTENDEES

$500,000 (a 7-city tour selling a $5,000 program)

MAY 2018 | 52 ATTENDEES

$400,000 sales & revenue

MAY 2019 | 93 ATTENDEES

$380,000 sales & revenue (I didn't accept 8 people who applied into my programs; if I had, sales would have been $500,000)

OCTOBER 2020 | HYBRID EVENT | 160 ATTENDEES

$1,000,000 in sales and revenue

DECEMBER 2020 | ½ DAY INTRO EVENT | 125 ATTENDEES

$430,000 in sales and revenue

MARCH 2021 | ½ DAY INTRO EVENT | 80 ATTENDEES

$200,000 in sales and revenue

SEPTEMBER 2021 | ½ DAY INTRO EVENT | 116 ATTENDEES

$250,000 in sales and revenue

The point I'm making?

I KNOW how to profit from live events!

Do you?

I promised myself to...

NEVER LOSE MONEY ON EVENTS AGAIN


I remember the first time I held an event. It was January 2009; I had 250 attendees whom I charged $25 to enter, I barely broke even, and I definitely didn’t have anything to show for spending 4 hours with that many people when it was over except for a few dozen books sold.

That was the LAST time I was going to hold an event and come up empty handed.

So, I learned everything I didn’t know about holding profitable live events so that I could make sure that if I was going to take the time to get hundreds of people to attend, it would add value to me and my bottom line.

Fast forward to 2014...

I held a 3-day live event where I cleared $1.3M. (And that was AFTER all the bills were paid.)

LET ME BE CLEAR... Promoting, Positioning and Profiting from events is not easy and it's not for the faint at heart.  It will take REAL work to make it happen.

To get those results, it took

PROVEN STRATEGY, A CLEAR PLAN, AND A SOUND TEAM

TO MAKE IT HAPPEN...

...and now I want to show you exactly how I did it.


When you join us for Leverage + Scale Enrollment Events, you’ll get access to the VERY blueprint I’ve used to replicate success when hosting live events, time and time again.

(The cool thing? It works for both B2B & B2C.)

WHO YOU ARE NOW

Before Enrollment Events Training


You understand the value of live events, but have no idea what type of event to hold and how to get started

You're living the life of an amateur event host; if you can get ten people in the room you’re lucky

You dream about holding high ticket events but can’t get anyone to register when it’s free or low fee

You've hosted your own events but the cost (time + energy + money + sanity) is severely outweights the value you gain on the back end

You're successfully holding live events but know that you could be doing more to profit from them

WHO YOU WILL BE

After Enrollment Events Training


You're consistently making 6 or 7 figures every time you host a live event

You’ve got a room full of eager attendees (in person or virtual) who want more of you and are anxiously awaiting your next level offer

You’re a recognized brand and when people hear you're holding an event, they hurry to register to get a seat

Your event sells out weeks before the event is held (you have to start a waiting list)

People are asking to be a sponsor at your event because you know how to gather quality attendees together

Nearly ½ million dollars in 3 days!

“With Darnyelle's help, I hosted my first 3-day event to massive success.  In three days, we did nearly ½ million dollars in sales!  While hosting an event is a lot of work and there are tons of moving parts, having Darnyelle guide me through the process was so pivotal to what we were able to create.  I am already looking forward to my next event, Six Figure Storyteller Live 2022.  I highly recommend Darnyelle and her Leverage + Scale Enrollment Events course and framework.”

Jasmine Womack

Storytelling Coach and Speaker

One of the best biz investments I've ever made...

“An incredible experience with the amazing Darnyelle Jervey Harmon and Tiffany Chalk! If you are an influencer, an internet marketer, a speaker, a coach, a consultant, a thought leader, or an entrepreneur, and you put on events of any size: half-day events, 1-hour events, 30-minute events, webinar events, big conferences, medium conferences, small conferences, you HAVE to get this training. It’s easily been one of the greatest business investments that I’ve made and I’ve been a full-time entrepreneur for 14 years and have been in the speaking business for 18 years.”

Delatorro McNeal, II

Peak Performance Expert

I added 41 attendees to my event using Darnyelle's strategies!

“I was preparing for my event and I was starting to get a little worried about how I was going to achieve my goal of 50 attendees (I only had 22 people registered.)  Darnyelle shared several strategies with me that I used and I began to see my event attendance grow. In fact, thanks to the strategies and motivation, I surpassed my goal and had 63 attendees at my event.

Christine Gallagher

She's Got Clients

AND THAT IS WHY YOU NEED

Leverage + Scale Enrollment Events


For the last 10+ years I have been holding events filled with my ideal clients, and I want to share the system I have perfected to help more people do the same.  

I recently had a conversation with God about serving more people.  And, honestly the best way to serve more people is to share my system of holding enrollment events where each person can go and serve hundreds. 

And that’s what I want for you.  I want you to serve hundreds or even thousands because your gift benefits not just you but the people whom you are meant to serve.

I'm going to teach you a proven blueprint that you can use year after year to generate six or seven figures from your live events!

WHAT'S INCLUDED IN

LEVERAGE + SCALE LIVE EVENTS

PART 1

BEFORE YOU HOST AN EVENT


Before you plan your event, you need the right mindset and strategy.

Mindset of a Profitable Event Host
Ideal Audience and Dream Event
Profitable Event Blueprint
Your Profitable Event Team
Pricing, Policies and Legalese

PART 2

event planner suite


Learn insider tips and tricks from Incredible One's event manager, Tiffany Chalk.

Choosing the Right Event Professional
Site Selection, Contracts, and Negotiations
Budget and Logistics
Decor and Design
Virtual Event Considerations

PART 3

PROMOTING YOUR EVENT


All you need to know to fill your event with qualified, potential clients.

Event Key Messages
Event Marketing Plan
Getting Butts in Seats
Event KPIs
Bonus: Sample Email Sequences
Bonus: Backend Promotions & Logistics

PART 4

POSITIONING YOUR EVENT


Set your event up to be profitable from the moment your attendees walk in the doors.

Content that Converts + Your Offer
Run of Show
Creating a Memorable Experience
The Importance of Day Zero

PART 5

CONVERSION + ENROLLMENT


Once you've positioned your offer, your team will support you in serving clients who want to work with you.

Your Enrollment Team
Demo: Offer From the Stage
The Intro Event Model
Volunteer Process & Sample Training

PART 6

PROFITING FROM YOUR EVENT


We'll cover various other ways to monetize your event and to even cover costs before Day 1.

Success Store, Sponsors, Exhibitors, & Upsells
Stick Strategies
Tour Stops
Open Enrollment Strategy
Your Event After Party

PART 7

AFTER YOUR EVENT


Events aren't finished when you walk off the stage. Learn exactly how to close out your event and prepare for your next one in the weeks following your live, hybrid or virtual event.

Performing Your Event SWOT Analysis
The Final Team Debrief
Creating Your Event SOP 
After Glow Ticket Sales

BONUS

q&A RECORDINGS


We've also included the Q&A session recordings from the live launch of Leverage + Scale Enrollment Events. Hear your questions asked and answered for key modules from every part of the program!

AS YOU CAN SEE, WE'VE LEFT NO STONE UNTURNED.

Finally, a training that shows you EVERYTHING it takes to host your own profitable events.


I'm going to teach you a proven blueprint that you can use year after year to generate six or seven figures from your live events!

Each component of the blueprint (which we will help you to build) is what led to my $1.3M event that I did three years in a row!!!  And, by the end of the course, you'll have your very own profitable event blueprint for the event you'll hold in the next year!

I’m a firm believer that everything happens for a reason, and so you happened upon this page because you desire to learn how to hold events where you are served financially and spiritually. You’ve been bumping your head up against a wall trying for the life of you to figure out how everyone else does it but you can’t.

More than $2M from Darnyelle's strategies!

When I first met Darnyelle, I attended her Profit From Live Events training in Atlanta, GA.  Right away, I knew that she knew how to master the live event game.  So I hired her to work closely with me on my live event strategy.  In our first event together, I went on to do just shy of multi-six figures.  Then we started to rinse and repeat her plan. This changed the game for our business and we had our first multi-million dollar year by adding live events into our business model.  In 1 year alone, more than $2M of our revenue came from leveraging and scaling our enrollment events with Darnyelle's help.

Marquel Russell

King of Client Attraction

I filled my workshop and closed $120K!

“You need this training because you are going to get insider secrets on how to make sure that your next live event goes off without a hitch. Not only are you going to learn how to profit and grow your business into 6 and 7-figures using live events, you're also going to learn some of the deep things that you can't learn from Google. You cannot “Google” your way to success. You have to get with the experts and you have to invest in yourself. 

Following Darnyelle's training, I filled my workshop and I closed $120k when I hosted my own event. These strategies work. If you're thinking about using events as a part of your business growth, you definitely want to make sure that you get these strategies.”

Kat Dunn

Course Creator

I'm making money every time I speak...

“I've been speaking professionally for many years, having shared the stage and worked with some of the greatest speakers of our time: Les Brown, T. Harv Eker and many more, but I never made money speaking until I started working with Darnyelle. And today, my speaking is helping me grow my business substantially. If you are a speaker who is speaking for free (and therefore broke) you need to stop what you're doing and work with Darnyelle. She spares no strategy and I know they work because I'm making money every time I speak now.”

Star Bobatoon

Star Consulting, LLC


I've cracked the code on profiting from live events, and now I'm teaching it to service-based entrepreneurs just like you who understand the value these types of experiences bring to the people they love to serve.


LIMITED-TIME Payment Options

PAY IN FULL

One Time Payment of $5,000

Access to all content up front for 18 months

Private podcast feed for the module audios

PAYMENT PLAN

Pay $835 today and 5 additional monthly payments of $835 (total: $5,010)

7-part content sent out over the first 6 months

18 months of access

What students are Saying...

Immediate Return on Investment!

“Darnyelle's training was just what I needed to leverage live events to grow my business. I implemented her closing strategy for my event that was the following week and gained 4 new clients for my 4-week mastermind intensive and that immediate ROI covered my cost for the training with extra left over!!! And since then, I've sold out my international retreat (at a higher investment I might add) and filled coaching programs with these strategies... Yes!

I also used some of the strategies Darnyelle shared for live events for my fitness studio and detox programs and gained new/continued clients there too. The information is transferable to anything when properly applied. If you want to make more money in your business, you need to get to a training or hire Darnyelle to grow your business.”

DATASHA MAYO

BodyByTasha

Darnyelle Overdelivers!

“To date, I have generated more than six figures from what I learned in Darnyelle's training! If you are an entrepreneur, if you are planning on doing events that are profitable - this is what you need. She overdelivers and will give you all the tools for your future events to be successful.

 I was able to learn more about live events, how to profit, and how to get everything that I need to make sure my live events are the best that I can offer to my clients. If you are thinking about holding live events, if it’s a part of your business, or if you want to make it part of your business, believe me, this is definitely the training that you need to make sure that your live events go to the next level.”

Sue & Enock Denis

HomeCare Consultant

I am empowered and encouraged!

“The information that we received from this training was just chock full. I feel so empowered and encouraged to do what I know that I’m supposed to be doing and to be able to bring value to my clients. I’m so grateful for the information that Darnyelle Jervey Harmon has shared and it’s been a wonderful experience. If you’re looking to do bigger, greater things, or if you’re looking to reach more of your clients in order to share the expertise that you have with them on a greater scale, you definitely need this.”

Dawne Horizons

Holistic Health Coach & Spa Owner

I filled my intro workshop and now I'm planning my first 3-day event...

“Live events was an area that I really was struggling in and wanting to grow my business with so that I could scale my business. I’ve never met Darnyelle before, however, I can tell you that this investment of time and money was invaluable. I encourage you to invest in yourself.

“I went immediately into my group and acted on advice that Darnyelle shared. The result was I filled the space for a half-day workshop AND made plans after that for my 3-day event that she showed me how to create. I’m super excited; I’ve already planned 2 live events that I’m expecting to make 6-figures from all because I was a part of this amazing training.”

Jennifer Yarbrough

GRant Guro & NonProfit Expert

I now have a system that I can follow all the way to the bank!

“I did this training because I did everything WRONG for my first event. I had great content and I made NO money. So, I decided to come to the real deal, Darnyelle Jervey Harmon, who absolutely blew my mind away. 

Now, I have a system. Follow her system, and follow it all the way to the bank. Follow her system, and get a following that will follow you and make sure that they attend your events. Follow her system, and you’ll make sure that your events have content, are relevant, and will help the next person. If you want to make sure that your event is great, get this live event training!”

Tracey Millings

GROW By Networking

Working with Darnyelle can do nothing but good things...

Here’s what has happened since immersing myself in this program. Suddenly, I’m holding my own events, giving presentations on things that I get totally jazzed about, AND finding ways to get paid for it! I am looking at my 3rd hosted event and the revenue it will generate will more than double what I invested to work with Darnyelle. Some other benefits are harder to put numbers on. Holding events and speaking at them is contributing significantly to my expert status in the community and generating high-quality inquiries and referrals for my done-for-you online marketing services.

Here’s the thing; if you are considering working with Darnyelle, it can do nothing but good things. It doesn’t matter what kind of speaking you wish to do. If you want to be a sensational travelling speaker or a more matter-of-fact workshop presentation speaker like me, you can use this program and get some really valuable and practical systems to follow so that you actually make money from what you are doing.

Chris Darling

Darling SEO

What I've learned from Darnyelle keeps me booked solid!

“Before working with Darnyelle, I knew that I had a mission that I wanted to speak to parents to help them raise children that are high achievers, but my mission wasn't reaching as many parents as I would have liked. As a result of working with Darnyelle, I became crystal clear of how to share my message in a way that would resonate with meeting planners, educators and organizations and I stay booked solid. I'm traveling to speak and now I'm even holding my own seminars and I'm getting booked on media to share my message! I'm grateful to Darnyelle and this program and my calendar is already filling up too! If you want results like this in your business through speaking, you need to get access to Darnyelle today.”

Dr. Nicoline Ambe

Keynote Speaker, Educator & Author

about the lead trainer

DR. DARNYELLE JERVEY HARMON


Darnyelle Jervey Harmon is the CEO of Incredible One Enterprises, LLC, a multi-million dollar coaching and consulting brand. Best known for transforming the lives of her business coaching clients, Darnyelle equips her clients to leverage and scale businesses that serve them financially and spiritually. From mindset to messaging, marketing, sales, systems and scale, Darnyelle can take you from six figures to seven figures in record time all while deepening your connection to God and strengthening your faith. Darnyelle is an award-winning CEO, speaker, consultant and strategist whose work has been featured in Essence, Success, Black Enterprise and O Magazines. In 2018, she was awarded the Women Presidents Organization’s Women of Color Excellence Award and she joined the $1MM class of Enterprising Women of the Year. In 2019, Darnyelle was named the Black CEO of the Year and was a finalist for the eWomenNetwork Made It to a Million Award. In 2021, Darnyelle was awarded two honorary PhDs in entrepreneurship.


featured trainer

TIFFANY CHALK


Tiffany Chalk is the CEO and Principal of Tiffany Chalk Events, a boutique event management company in Newark, Delaware. With more than 15 years event management and design experience, Tiffany has a growing specialty in enrollment style events and works with clients all over the world.  Tiffany has been the resident event manager for Incredible One Enterprises for more than 10 years. When Tiffany is not managing events, she is running her Stationary company, Simply TC. 


Frequently Asked Questions

I've never held a live event before. Is Leverage + Scale Enrollment Events a good fit for me?

If you're a service-based entrepreneur who isn't holding live events, you're leaving money on the table. Speaking is how I grew my business from broke to 6-figures, and from there I made my MOVE to Millions. Not every event needs to be a giant 3-day extravaganza. I'll teach you about smaller workshops and half-day intro events as well.

I've held dozens of live events. Will Leverage + Scale Enrollment Events be too basic for me?

We've worked with plenty of professionals who speak for a living. Before they learned the strategies in Leverage + Scale Enrollment Events, they left hundreds of thousands of dollars on the table. We will walk you through every step of the process.

Why isn't access to Leverage + Scale Enrollment Events unlimited?

We find that when we give unlimited access, that the content often ends up gathering dust on your "digital bookshelf". We want clients to actually make use of the content that they invested in, and that they are far more likely to consume it if they know it has a shelf life. By the end of your 18 months in this program, you should have held your first outrageously successful live event, if not several. But you have to follow the strategies outlined in the program.

I need help funding my purchase.

We are excited to offer 3rd party funding if you need help with the investment. Click here for more information and select "Coach Financing" as your option.

I still have questions...

You can contact us at any time! Bear in mind that our team typically works Monday-Friday between 8:00am and 5:00pm Eastern Time.


Email: [email protected]

DM on Instagram: https://www.instagram.com/teamincredibleone/

DM on Facebook: https://www.facebook.com/darnyelle.teamincredibleone

Copyright © Incredible One Enterprises. All Right Reserved.

IMPORTANT: Earnings and Legal Disclaimers: The success stated above is my personal success. Please understand my results are not typical, I’m not implying you’ll duplicate them (or do anything for that matter). I have the benefit of building my own businesses for the last 20 years, and have an established following as a result. The average person who buys any “how to” information gets little to no results. I’m using these references for example purposes only. Your results will vary and depend on many factors ...including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please DO NOT register for this training. 


Legal Disclaimer: Every effort has been made to accurately represent our program and its potential. The testimonials and examples used are exceptional results, don't apply to the average attendee/purchaser and are not intended to represent or guarantee that anyone will achieve the same or similar results. Each individual's success depends on his or her background, dedication, desire, and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money.

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