Category Archives: Darnyelle Speaks

5 Things You Must Do to Unleash Your Incredible Factor in 2012–Darnyelle A. Jervey

It’s 2012 and everyone is focused on making this their best year ever. I don’t disagree with you; in fact, I wholeheartedly endorse and recommend that you look closely at your goals and your plans and ensure that you have covered all of your bases. Your success this year could depend on it. As you look at your list, it is my recommendation that you use this article and the assignments that accompany it to help you ensure that you are primed and positioned to change lives with your brand, business, message, products and services this year.

At the top of each list, there are consistent tips and strategies that I recommend. This year, being no exception, I created a list that I believe will elevate your Incredible Factor if you commit to doing the work from day one.

1. Make a non-negotiable decision. Yes, make the decision, which takes action, to do something unconventional, something that may ruffle feathers of others but something that will solidify your brand and allow you to stand out. Gone are the days of entering your industry as a carbon-copy of whoever is on top. Today, in 2012, it is necessary that you carve out your own niche.

Early on in my business, I struggled with this. I thought it would be easier to be a carbon-copy of others in my industry, but soon found out that I became easily replaceable. In making this non-negotiable decision to do something different, set a goal to determine what “it” is in the first quarter of this year. That way you can create the strategies to use the rest of the year spreading your message to the masses you were called to reach.

Questions to ask yourself to apply this tip to your 2012:

  1. What makes me different from the others in my industry?
  2. What would my previous clients say was my defining strategy/content/etc?
  3. When I make this decision and ultimate goal, what will I have to do to ensure that I see it through to completion this year?

2. Upgrade your ideal client. Many of you are trying to serve everyone, mainly those who can’t afford your expertise and wondering why your business is not growing. As you set a new goal, you must ask yourself, who “I must be to attract clients who can pay me at this level”. You’ll realize that when you upgrade your business, so must your client base, your circle of influence, your products and services – everything must upgrade as well. To upgrade your ideal client, it’s going to take time, strategy and marketing that is experiential in nature so you create an emotional response with your prospects that tells them that if they plan to solve THAT problem, they need you.

Questions to ask yourself to apply this tip to your 2012:

  1. What is your 2012 income goal?
  2. Who must you attract to achieve this goal easily and effortlessly?
  3. How must you market and what must your marketing say to attract the type of clients who will choose to work with you this year so that you achieve this goal?
  4. Who must I become to attract the kind of clients who will gladly pay my rates?
  5. What must my brand message and positioning be and reflect to attract clients at my upgraded level?

3. Shift your Circle of Influence. It’s been said that if you’re not going where you want to go, it’s because you’re following people who can’t help you to get there. Your circle of influence includes your family, friends, colleagues, associates, mentors, etc. As you review this list of people, it’s important that you complete the “Inspect the Incredible” process, checking the Incredible levels in the people whose company you keep. Here’s my simple legend for determining who should get some of your time:

  1. List the 5 to 7 people that you spend the majority of your time with.
  2. List the colleagues, etc. that you spend time on the phone with or networking with on a consistent basis.
  3. As you list them, go back over your list and apply a + – or /+ = they make you feel like you can fly, they support you in any way that they can. -= you dread seeing their name come across your cell phone. You frequently send them to voice mail and make excuses to avoid commitments with them. /= you feel indifferent about them, they could go either way but they are neither consistently. 

By now I know you’ve guessed it – + means they get to stay; – minus means you should reduce or eliminate time spent with them and / means you need to decide the kind of impact they are having on your life. Hint: / if they are a slash, they usually are more negative than positive.

A great way to shift your circle of influence is by joining a mastermind group lead by a proven expert or leader in offering transformative results to their clients.

Questions to ask yourself to apply this tip to your 2012:

  1. Who do I want to spend time with so my life and business are a reflection of my 2012 goals?
  2. Who do I currently attract to my life? Why? What in me needs to change in order to attract more quality people?
  3. If I started to attract people who are where I desire to be, what would that do for my life and business?

4. Get a coach or mentor. Okay, let me be clear – if you could do it, it would already be done. 6 and 7 figure entrepreneurs don’t reinvent the wheel, they follow systems that work and they are usually found with qualified coaches and mentors. I got my business to multiple 6 figures on my own but to take my business to millions, I recognized that I needed guidance and support at another level. The truth is, you don’t even have a clue what you don’t know that ultimately impacts your success, it is best to locate a person who can cut out the extra steps and lead you to the breakthrough and results faster than you could on your own. Now, it will require a mindset shift in order to make it happen. You must look at it as an investment not an expense. Investing in yourself and your business through other qualified coaches and mentors is what will allow you to upgrade your clients, raise your rates and change your lifestyle.

Questions to ask yourself to apply this tip to your 2012:

  1. What is my ultimate goal for my business in 2012?
  2. What is my income goal for 2012?
  3. What amount have I budgeted to invest in my personal and professional development this year? (My recommendation is at least 10% of your income goal for 2012)
  4. What do I need most to achieve my ultimate goal for 2012?
  5. Who do I know and resonate with who has proven through their own consistent efforts is accomplishing what I desire to accomplish?
  6. What am I looking for in a coach/mentor?
  7. Do the members of my inner circle have coaches and mentors? Who do they recommend? (If they don’t they probably need not be in your circle)

If you are unsure after answering these questions, make it your goal to attend an event of being sponsored by a prospective mentor or coach to learn if they are a good fit or can take you to the next level.

5. Take consistent action. The only way to Unleash Your Incredible Factor in 2012 is by taking inspired, consistent action. You must do something each day to influence the success of achieving your goals for the year. And you must also check yourself by consistently asking, “Is what I’m doing right now getting me closer to my 2012 goal?” Whenever the answers is no, you must immediately stop, delegate and get back on task. When you take steps each day toward completing your goal, you will achieve them.

Here’s to Unleashing Your Incredible Factor in 2012!!

©2012 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of Incredible One Enterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio download “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com

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Do You See What I See? — Darnyelle A. Jervey

Although this song makes me think quickly about the Christmas favorite, it also helps to bring home the point I want to empower you with today and everyday.

“Until you can see with clarity and in living color the fulfillment of your dream, it will not begin to manifest in your life.” Darnyelle A. Jervey

Vision is so important, it is so important in fact that the Bible in Proverbs says “without vision, the people will perish.” When empowering people I talk a lot about walking based on what you believe and not what you see…I know this sounds contradictory based on the thought of “vision”, but vision is an encapsulation of an intensely held belief transformed into a picture that tells the story of what one is expecting in their life. (Darnyelle’s definition)

As I begin each day, it is the vision (what I believe) that solidifies in my heart the work I must do the manifest my dreams.

So let me encourage you this today to begin to see the vision you have for your life. Twenty days into a new year and a new decade, this is the time to transform your life and move from mediocre to magnificent. With a few strategic steps, you can begin to encounter unexplained favor in your life, like that I’ve encountered since I started my company in 2007.

When you look over the goals you set for yourself this year…do you see what I see?
When you look at yourself in the mirror…do you see what I see?
When you are daydreaming at work…do you see what I see?

Here’s what I see:

  • Men and women who can do anything to which they put their mind.
  • People using their favor and influence on behalf of YOUR vision.
  • Words and actions of power that match the vision that you have for your life.
  • People are ready to make significant change and experience a quantum leap in their life in business.
  • People in full expectation that the vision in their heart will manifest with hard work, honesty and integrity.

If for some reason you do not see what I see, here’s a few tips that may help you:

  1. Get clear – clarity for the vision that you have will only come when you get in touch with your spirit in a quiet place without distractions and begin to visualize what it is you really want for your life.
  2. FOCUS – there are a lot of distractions and people (the peanut gallery) that want to interject their thoughts into your vision. Put on blinders and look not to the left or right but FOCUS on YOUR vision.
  3. Write it down – a vision in your head is not nearly as powerful as a vision on paper. We know that what gets attended to gets done….writing it down shows a commitment to the vision and helps to solidify the non-negotiable decision to work everyday in honor of the fulfillment of the vision.

When you see what I see, you will see yourself achieving your goals and manifesting your vision. Let’s get eye to eye and connect.

©2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of Incredible One Enterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio download “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com

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3 Quick Tips for Business Growth by Tithing Time–Darnyelle A. Jervey

If I were asked “what one thing you did differently in the past year of your business that contributed to your overall growth,” I’d answer hands down, tithing time to my business. While many have considered tithing a religious term, I assure you that despite the original of its tenets, it is a term that can also be used in business and personal life.

A tithe is ten percent. So, if you look at any given week there are 7 days and 24 hours each day or a total of 168 hours. But, let’s make an adjustment because you more than likely only work in/on your business during the work week, making the total hours in your work week 120 hours. That means that 12 hours should be spent on your business – not actually working in your business. 12 hours is basically one and a half days each week that should be spent on the planning, marketing, strategizing, and the operational management of your business.

Let that sink in for a moment.

How would your business be different if you designated 12 hours each week to plan, market, create strategy and manage your business?

WRITE YOUR ANSWER IN YOUR JOURNAL OR NOTEBOOK

With that much focus and attention on marketing, planning and strategizing, what goals could you set and achieve?

How much more productive would your time with clients be? How many more clients could you add value to?

AGAIN, WRITE THE ANSWERS IN YOUR JOURNAL OR NOTEBOOK

While I know that planning in advance is essential if you desire to grow a business to six figures and beyond, I also know that it seldom happens because we do not often give our business the same respect we once gave an employer. Let’s face it, if you worked a job and your employer made it mandatory that for 12 hours each week you planned and strategized about how you would achieve your goals, not only would you do it, but you’d be a rock star at it.

What would happen to your business if you began to respect it like you respected your job? I mean, minimizing distractions and personal phone calls and actually got some core things done each day?

WRITE THE ANSWER IN YOUR JOURNAL OR NOTEBOOK

Now what?

Knowing is half of the battle. Now, you must make a non-negotiable decision to be the change you desire to see in your business. Here are my tips for helping you to tithe time to your business so that you can experience exponential growth in the coming year:

1. Set aside at least one full day each week, preferably a Monday as your business development day. That means, on that one day each week, your sole responsibility is to work on tasks that develop your business – marketing, following up with prospects, calling low hanging fruit, creating marketing materials like warm letters, strategic partner update letters, articles, blog posts, etc – anything that if written in an authentic and compelling way with a strong call to action could lead to more prospects entering your sales funnel. I also recommend that you complete some sort of weekly plan, similar to my weekly marketing plan that outlines all of the activities you will complete that week to advance your business. What networking events will you attend? Which center of influence will you have lunch with? Which past client will you reach out to in order to discuss the possibility of working with them again?

2. Set aside at least 2 hours for your own personal development each week. This time should be spent learning how you can serve your clients better, gaining a new skill that increases your market reach, reading a new book, attending a workshop or webinar , etc. Personal development is an important part of growing your business.

3. Spend at least 2 hours each week setting and measuring your business goals – new clients, renewed clients, sales revenue, etc. Also be sure to incorporate time to manage your financial records during this time. Keeping track of your key metrics on a weekly basis helps to ensure that you are paying attention to what drives your business growth while also helping you to work on your business.

I have watched my business double each year since 2009 as I began this concept for myself. I always want to share what has worked for me rather than theory. I have watched the businesses of my clients significantly increase each year as a result of this one strategy. Your business growth and success is worth a tithe and that tithe will create significant increase that you won’t have room enough to receive! Trust me, tithing to your business is that Incredible :-D

©2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of Incredible One Enterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio download “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com

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How to Use Public Speaking to Grow Your Business–Darnyelle A. Jervey

As a business and marketing coach, I am often asked what is a sure-fire way to attract more clients, and my answer each time is by speaking.

When you’re at a speaking engagement where your ideal clients are you can then help them to understand that you have the solution to their problem. Through a well prepared signature talk, you can offer them the opportunity to deepen their experience with you and add new clients incrementally every time you speak.

Speaking helps build creditability. Your products and services give you a presence in the marketplace. When you learn to leverage your presence by speaking about your business, you offer your prospects an opportunity to experience what it would be like to work with you on a more constant basis. In fact, I encourage you to take every opportunity to share information about your business.

Go to your local Chamber of Commerce, Rotary, Jaycees and other networking types of groups and ask to speak at their meetings. Year after year, I speak to groups of 20-50 people and because of the content I share, many of them decide to attend my events, join my mastermind programs or become private clients. Your ideal clients are attending networking events and they are looking for a solution to the problem they have right now.

Not sure how to craft your signature client attracting talk? Here are a few tips:

Create a powerful introduction

Crafting three to five client magnetic marketing questions will help you to immediately engage your audience and help them to realize that you understand their problems. You might also want to share a powerful story or poem that is relevant to how you came to be the expert that you are so that you can create vulnerability with your audience. Remember that in order to feel comfortable enough to take the next level with you, they have to feel like they know you, they must trust you and of course, it goes without saying, they have to like you. When I speak, I recite my most powerful affirmation which happens to rhyme while telling them all about me….it always goes over very well.

Position their pain in your promise

When you highlight their pain in such a way that your promise becomes the obvious solution, they will be on the edge of their seats to learn more. And positioning your promise can be easy, identify 3 to 5 simple strategies that will get them closer to their ultimate result and you’ll be golden.
Share testimonials from satisfied clients

Case studies and testimonials help your listeners to see you as the solution to the problem. You always want to weave these stories into your message to sell who you are and how you help your ideal clients without being a used car salesman. When they know that others who have been where they are found a solution in working with you, they will feel inclined to learn more about how you can do the same for them.

Repeat what’s essential that they take away

Remember, repetition is the mother of skill. Key learning objectives should be repeated in a few different ways so your listeners can be clear about how you can help them solve their problem

:-D Smile and incite laughter

You’re probably going to be tense if you’re not a professional speaker. Tell a related joke, be yourself and show your fun side. Loosen up. No one wants to work with a stick in the mud. Remember, 1 minute of laughter boosts your immune system for 24 hours. Your Incredible Factor is magnetic and engaging, be sure that your communication style reflects that. You want your ideal clients to know that not only will you solve their problem, but they will have a good time while you’re doing it!

©2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of Incredible One Enterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio download “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com

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How to Use Gratitude to Solidify Your Next Level — Darnyelle A. Jervey

Whenever I want to go to the next level in my business, I take some time to reflect in gratitude about all that I have. Each time, without fail, this process produces an abundance of new ideas that help me to grow my business and here’s why: According to ”Ask and It Is Given“, the highest feelings or beliefs include – love, appreciate, joy, trust and gratitude. When we are feeling any of these emotions, we are creating the life that we desire. In this state of gratitude, the universe rearranges everything on your behalf. EVERYTHING.

Unfortunately, most entrepreneurs spend significant amounts of time in the lowest feelings and beliefs – fear, unworthiness, and despair. As you can tell, these feelings keep you stagnant, unmovable toward your goals or desires. While everyone feels fear at some point as they endeavor to grow their business, successful entrepreneurs know that they must quickly move from fear and the best way to do that….spend time in gratitude.

Your assignment:

1. Find a quiet place where you cannot be disturbed for at least an hour.

2. Get a journal or notebook.

3. Designate 5 pages, yes 5 pages, and write down everything that you can think of that you are grateful for. In order for this process to work, you mustn’t stop until you have completed 5 full pages of gratitude. Because gratitude is a wellspring for abundance, you will open your mind up to ideas that have been hidden because you were ready to do what it would take to implement them for success in your life and business. You will notice the ease at which new ideas come and flow into your consciousness.

4. After you’ve written your 5 pages, sit still and listen. Your spirit will reveal your next big idea.

5.Once you’ve captured your next big idea, be grateful by expressing your gratitude.

In order for this to work, you have to be focused ONLY on gratitude. If you need to play soft music, pray or meditate, do that. Clear your palate and focus.

I recommend that you do this every time you want to quantum leap your business. :-)

©2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of Incredible One Enterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio download “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com

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3 Simple Strategies for Re-Purposing Content so You Attract More Ideal Clients–Darnyelle A. Jervey

If you’re anything like me, you’re building a successful business and the thought of creating new content each week for your blog or e-zine makes you shake your head, overwhelmed. Trust me, I get it; you want to give fresh ideas to your growing community base but the day-to-day operations of your company keep you a little busier than you expected. Am I striking a nerve?

So, let me ask you a question, what do you do with all the articles you’ve written once they’ve been written and published? What about articles you wrote 2 years ago? More than likely, they’re somewhere collecting virtual dust and are seldom getting viewed on your blog or in the article search engines or distribution sites, such as Ezine Articles.. This presents an awesome opportunity for you to find ways to re-introduce some of your best content from times passed to your community now.

Let’s keep in mind that the average subscriber is only on your list for about 12 months so it’s not likely that if you showcased a previous article, your current subscribers will ever know. Now, while I think re-purposing your content is a brilliant way to maximize your time while creating an Incredible experience for your community, I do not recommend that you just dust off an article as is and re-post it. Instead, I recommend you review it and make the necessary updates so it is current to what you’ve learned recently. This will enable you to help your prospects in the area of your expertise in the article and make sure that what you wrote then is still true today.

As you know, I love systems. My recommendation here is to create a system for bringing content to your community.

Here are my tips, assuming that your ideal clients are the same as before and haven’t changed. If you decide to shift the focus of who you desire to work with, you’ll need to go back to the “writing” board to create articles that will speak to the problems they (your current ideal clients) have:

1. Write a new article every week for one year. An article only needs to be 250 words. Write a new one each week and label them with the week numbered from 1-52. Once you’re finished with the first year, now you have your base content for each e-zine or blog post for the following year.

2. Take an inventory of what you’ve created – audios, videos, social media updates, blogs, etc. and see if it is still relevant and what you can add to it in order to make the content stronger and increase its value. Ask yourself: are my ideal clients still bothered by this? What could I add to intensify the problem and highlight myself as the solution? Given what’s happening now, what, if anything, would I change to keep this content fresh and relevant?

3. Pay attention to posts that get shared on Facebook or re-tweeted on Twitter. These include your best content because others see the value so much they share it with their friends and followers. In your filing system, find a way to designate that these have been shared frequently so when you are not able to prepare something new for your e-zine or blog, you can simply re-post a “best of” article or tip.

By following these simple strategies, you will increase your efficiency and share some of your best content with your new subscribers. Happy re-purposing!

©2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey is the founder of IncredibleOneEnterprises.com and the creator of the Leverage Your Incredible Factor System®, a proven step by step program for turning your passion into profit. For more information and a FREE audio CD “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com.

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3 Simple Strategies for Handling a Client With a Concern–Darnyelle A. Jervey

Okay, so let me paint you a picture to share my tips for this week’s article….let’s say you just finished a client discovery session and offered the client to work with you privately and make a 5 figure investment in your services. Let’s, for the sake of the example, assume that the client was expecting an investment a little closer to 4 figures and as a result, he pushes back with something like….”So what makes you qualified to charge that much?”

Let’s face it; from time to time everyone needs a little clarity. Yes, that includes your clients and prospects. What’s important to note at those times, is as the service provider, you must always keep a level head and provide a response that will add value, not create discord. While the customer is not always right, the customer always deserves to be treated with respect and provided with a level of service that is respectful and exemplary of your brand.

It’s important to note that clarity is not a personal attack on you. It means that the decision to invest in your services is a stretch for them and that produces fear, and in fear they want to find a way out. Consumers oftentimes position themselves that way by seeking clarity or creating an objection to what they know is exactly what they need to achieve their next level. The ego begins to run rampant and the result….well, let’s just say that it could be a less than favorable conversation where you, the service provider, must  in courage, respond while maintaining your brand positioning and focusing so that you get the new client.

When faced with an experience that may be less than favorable, because I get it, no one wants to be challenged, it is still your responsibility to remember why you are in business and what level of service you’ve committed to offer your clients and prospective clients. Don’t take a question as a sign that you are not an expert and cannot solve their problem. Instead, take it as an opportunity to provide additional education and perhaps, coach them successfully out of their comfort zone.

To mitigate such situations, I have a few recommendations for you:

1. Take a deep breath and gain clarity. By ensuring that you understand completely what it is that they are asking, you can avoid a lot of drama and defensiveness. Questions and a need for clarity go hand in hand with making a life or business change or investment that will alter the course of existence for an individual. Remember, our natural inclination, as a consumer, is to find a reason to say no.; while your natural inclination as a business owner is to evoke a yes response.
2. Put yourself in your customer’s position. The financial services company where I started my career’s mantra was “Think of Yourself as a Customer.” From that mantra, it really shifted my perspective whenever I was on a customer service manager call. While I may have not agreed with their perspective, I shifted to see things their way. As a result, together we could arrive at a collaborative destination. When you see things from their vantage point, you will often become clear about why you are meeting resistance and then you are better able to effectively offer counsel that gives them a level of comfort with the life changing decision they are poised to make.
3. Listen and then respond accordingly with facts. With your expertise, you can then give them the comfort to progress. So let them get it all out and then help them to understand why the investment is not only necessary, but also essential for them to solve their problem the right way. Reassure them by highlighting success stories of clients in similar situations to theirs and how working with you made the difference. Remind them of what they said they needed, by using their words. This is why I recommend during all client or prospective client calls, you have a notepad and pen handy. You can then capture their words for their problems and remind them of the level of importance they placed on the problem and that they see you as the solution provider, as evidenced by the conversation you’re having.

When you take the approach of education when they give you resistance, you will gain the client, grow your brand and set yourself up for an amazing success story for having the courage to hold them accountable to what they need to grow to their next level.

(c) 2011 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey is the founder of IncredibleOneEnterprises.com and the creator of the Leverage Your Incredible Factor System®, a proven step by step program for turning your passion into profit. For more information and a FREE audio CD “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com.


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5 Simple Steps for Getting Your Next Paying Client –Darnyelle A. Jervey Simple

I think we can all agree that nothing happens until somebody sells something. Regardless of what is being sold – the next restaurant where you and your special person will have dinner, a new television or one of your products or services – the sell predicates everything that happens from then on out. So what happens when you can’t sell? What happens when you have been working tirelessly for months and months doing what you believe will yield a successful selling situation and yet you still sell nothing?

Many entrepreneurs find themselves in this predicament as they endeavor to grow their businesses and as you might guess, it is utter frustration. While we can all agree that this is not the energy you want surrounding your business, if you happen to be one of those who’ve yet to master selling conversations, this may be exactly what you experience on a consistent basis.

I happen to be of the opinion that your next client is closer than you think. In fact, I think that if you follow the five simple strategies outlined in this article, your next paying client will materialize in days. Don’t believe me? Give these strategies a try:

1. Find out what they’d pay anything to fix – the universal law of business corroborates the statement that nothing happens until somebody sells something. But it suggests that the sale is predicated by a problem that needs to be solved. If people only buy to fill a need or solve a problem, what would your ideal clients pay anything to fill or solve?

2. Focus on the transformation – most business people are so focused on the steps and jargon and technical step-by-step processes that solve the problem of their client that they fail to show the result, outcome or transformation that one who buys their product or service will get. If you begin to focus on the transformation you provide when you speak to prospects, they will start to pay attention and eventually they will even open their wallets.

3. Go to where they’re already hanging out – if you go to where your ideal clients are and focus on the transformation you provide, the law of averages say that someone will buy. I’m just saying, it is sometimes the simplest things that go undeveloped.

4. Give them multiple options – when you only have one option for them to work with you, you create a “take it or leave it” scenario and most will leave it. If you present several opportunities to get great results from working with you and those options represent multiple budgets, you will usually get them to take you up on one of them, which will allow you to close more clients.

5. Ask for the sale - I know this seems like a no brainer, but many people go through the trouble of sharing the value and blah blah blah, only to never ask for the sale. They assume that people are just going to tell you that they want to work with you every time. While I believe that sometimes people will just come right out and tell you they’re ready, especially when you learn how to create compelling selling conversations, more often than not, you will have to ask them if they’re ready to work with you. You can only get a yes if you ask….

©2012 by Darnyelle A. Jervey. All Rights Reserved. Darnyelle A. Jervey, The Incredible Factor Business Mentor and Coach, is the founder of IncredibleOneEnterprises.com and the Leverage Your Incredible Factor System® a proven step by step program for turning your passion into profit. For more information and a FREE audio CD “How to Use Your Incredible Factor to Attract MORE Ideal Clients” visit http://www.incredibleoneenterprises.com.

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